Something out there bugs us all. It gets
under our skin, frustrates us or in some way frustrates our calm. The
idea of a person in traffic going too slow; some one in line at the store
asking far too many questions while you watch the lines around you stream
forward. All of these instances lead to the same dilemma in our minds.
That the world has interrupted your plans and slowed down your progress
as a result. We want it faster; with things like Twitter, Instagram, and
Facebook. We want it cheaper; with things like Groupon, Amazon, and
Expedia. Each of these amazing innovations was actually born as the
solution to a problem either experienced or witnessed by the entrepreneur
responsible for bringing it to us; the consumers. Today I want to explore
the bugs that I have seen in my life... Those things that frustrate me; slow me
down or make my goals more difficult to achieve. Let's take a look at the
top 20 (in no particular order):
Problem (1): Programmed obsolescence in modern day technology keeps
sales up but leaves customers bitter at the need to continually replace
hardware.
Potential solution: Cloud hardware… Why not have an iPhone that is essentially
a shell; all the processing happens on a central virtual apple machine,
allowing consumers to pay for the virtual power that they need and not have to
continually replace their hardware.
Problem (2): Software is selling alpha products now and then cramming
(DLC) downloadable content down the users at $1.99 a pop… by the time you
realize you’re in for a ton of money for a product that you’ve been demo
testing.
Potential solution: UBER Games… joking… sort of; but seriously create a
community of users that subscribes to these alpha tests and gets PAID through
the collective mind to do the demo work and bug identification.
Problem (3): Driving to the mechanic to drop off my car is a pain;
especially when they need to have it for longer than anticipated.
Potential solution: Let me pay a premium to have someone come pick my
car up and drop off a loaner for me to use in the mean time.
Problem (4): Organizing the cloud is a part time job. I have music, movies, photos, applications,
saved files, scanned documents. Loading
up a half dozen clouds. I know how I
want it to sit work and follow me on my multiple devices but I have no idea how
to set it up to do that.
Potential solution: Clouding as a
service; set up my virtual world so that it works for me so that I can just
enjoy my purchase with little hassle.
Problem (5): How am I supposed to help my daughter practice Spanish or
Karate after school / practice? I read
to them, I exercise with them, but when it comes to the special classes and
sports they participate in I don’t know how to help.
Potential solution: Curriculums
that are linked to apps so that I can see progress on my child and know what
they should work on.
Problem (6): Where have all the people gone? It seems like every place I
call I have to sit on an automated line for 10 minutes answering a very
specific set of questions to get to the person who has to eventually transfer
me anyway.
Potential Solution: Customer Service as a Service; that’s almost a joke
but so funny that it might be genius.
Apple’s genius bar is half the reason it is so wildly successful;
Intelligent and kind support is a lost art that should be found again.
Problem (7): Road planning and construction seems to go on forever and have
multiple projects going on simultaneously in the same area.
Potential Solution: Supply chain logistics for city infrastructure
planning has got to exist… right?!
Problem (8): Genericized automobiles… ok this isn’t a time saver and I’m
pretty sure I just made up a word; but it frustrates me to watch a commercial
about the brand new amazing <insert mid level car brand here> that people
can’t tell isn’t a(n) <insert more expensive luxury car brand here> only
to find out that the start price of $20k would require another $20k of upgrades
to look like the one in the commercial.
Potential Solution: you got me on that one… but it made me feel better
to rant for a second.
Problem (9): Every other time I’m at the pharmacy the person in front of
me requires an in-depth understanding of their insurance process making my 2-minute
need turn into a 15-minute transaction.
Potential Solution: Redbox pharmaceuticals; this actually already exists
in hospitals; where a nurse can plug in your info and have your pill
dispensed. Why can’t I drop off or app
in my prescription and then swipe my card on a little box for pick up.
Problem (10): Remembering all the things that grind my gears in the
moment can be a bit cumbersome… How am I supposed to remember all the things
that bug me when I have so many other things going through my mind.
Potential Solution: Problem Jar… An entrepreneurs dream would be an app
that essentially allows people to Instagram, Vine, Blog, Tweet or otherwise
shout into the intra-webs a problem that needs to be solved.
Problem (11): Am I the only one that can’t find a good grocery list
application that shares between multiple devices? I’ve tried about 10 of them
now and they’re more concerned with the tiny little pictures than they are the
functionality of the list.
Potential Solution: Seriously… a to do list that syncs between multiple
devices so that we can add, edit and remove the things we need at the store as
we go.
Problem (12): Here is another one that I’ve looked through a dozen
applications trying to find (I sort of have but it boggles me that there are so
many broken ones out there); a family budget application. I’m not talking a savings, retirement or
mortgage calculator but a “here’s how much I make and here’s what I spend each
month” application that creates a forecasted check register for you so you can
plan for day to day spending and savings.
Potential solution: Just what is described above; marketed as such. Who needs assistance organizing their bills?
More money more problems right?
Problem (13): Can we not make a Bluetooth or WiFi enabled remote
control? We’ve been using IR technology for
at least 10 years now and I feel like someone somewhere is working on this…
where are they?
Potential solution: a WiFi / Bluetooth enabled smart remote and hub that
attach to your enabled devices and sit in the cabinet with your non enables
devices and blast IR signal.
Seriously; this is harder than I thought…
Problem (14): I drive for 60 miles a day to go to my office where I sit
in a different build that the rest of my team and interact with no one.
Potential Solution: Virtual offices.
Why can’t I go to a virtual office and interact with my boss’s avatar? Have group meetings around an avatar filled
conference table. Second Life but for real life.
Problem (15): Going back to the problem of knowing the problems I face
on a day to day basis. Just a general understanding of many different aspects
of my life could be organized in a much easier way.
Potential Solution: A virtual
white board; that takes all of my white board ramblings and organizes them as
chores, homework, ideas, issues, reminders and then distributes them as such. Why isn’t Siri working in the background on
this.
Problem (16): There is SOOO much
information out there that it is literally a Tsunami to search through to find
the thing you need. Then once you find
it you have to determine if it is a scam…
Potential Solution: Angie’s list, Wikipedia and Amazon have a pretty good
market here but the reality is I can still spend an hour researching. What I’m thinking here is a (DIY) Do it
Yourself toolkit that focuses on the (YNA) You’re not Alone model.
Problem (17): How many cords do I need to have to charge all the devices
in my house… I wish I had a buffet that was just a recharging station for all
the household gadgets…
Potential Solution: invent a kinetically charged battery for a FitBit… or
a proximity battery charger for small devices.
Problem (18): Websites, stores,
everyone… are all driving me bonkers with their need for big data as it
pertains to me. I don’t necessarily care
if they have my zip code or other identifying characteristic so that they can
get my shopping cart data but I’m sick of having to answer at every transaction.
Potential Solution: Opt In/Out through Apple pay. Here’s the basic info on me so that you can
do your market research (give me my discount) and I will happily give you a
thumbs up or down survey on my experience at this transaction as a part of my
payment. Now leave me alone J
Almost there!!
Problem (19): Can we not do better than the regular mail? I understand the
desire to have a physical birthday or Christmas card but I’m extremely
frustrated that even our current email system is based on the pony express mail
delivery system… just not using ponies anymore.
Potential Solution: You’re trying to get a hold of me for a reason;
either you know me and want to chat… you need something from me or you want me
to buy something from you. Here is my
drop box for those that don’t have permission so I can scan through their junk
for a ‘Ken do this message’ and everyone else can open conversations J There is no need for Outlook to store my back and
forth communications with the electric company the same way it does with my old
roommates.
Problem (20): Speaking of virtual communication; have you ever had a
email sent to you that your read with the wrong tone and misinterpreted? It probably happens every minute in the world
right?
Potential Solution: There’s a
grammar and spell check; so why not a tone check? Word can highlight the importance of
sentences in a document and isolate important words so why not program in the
connotation of word choice so that people can get a red/yellow/green of how
their message is coming across before they hit send.
Well there you go. It was a
challenge that’s for sure. When I started the list I thought: “Man there are a
ton of things that drive me bonkers” but about half way through the well of
bugs started to run dry. I’m sure in a
week I’ll be thinking to myself “I should have said that!!”
Your solutions for each of the problems you mentioned were great. I can relate to waiting in line for half-an-hour for a medication, sometimes to be told it has yet to be filled. The pill dispenser sounds like a good idea.
ReplyDeleteCustomer service creates considerable problems on the end of the consumer, depending on the situation. I've experienced automated programs that lead to nowhere; I wish I remembered the companies that used them. The issue with customer service closely relates to telemarketing, which also has a dreadful reputation. Salespeople on the other line try very hard to be empathetic although they may be trying to get you to purchase something for the "free trip" you just won. I mentioned telemarketing in my "Bug List."
Your list was full of many unique problems and solutions. I also found it to be a challenge and, half way through, found it hard to come up with new ideas. Great work!
Here’s the address to my post:
http://dallonentrepreneurial.blogspot.com/2016/01/bug-list-what-bugs-me.html